The first fashion brand inspired by video game culture
One X is the first brand inspired by video game culture and fashion trends. It also brings together creators and artists around the “Hosts” and “Create” projects. Its unique identity stems from its desire to respond to preconceived ideas about the world of video games.
Head office: 229 Rue Saint Honoré, 75001 Paris, FRANCE – Copyright © 2022 One X – All Rights Reserved.
At the heart of Innovation
With a view to an ever more innovative experience, the brand will offer its first generation of connected jerseys from 2023. Reserved for One X partners, it combines an innovative, lightweight and ultra-breathable fabric including an NFC chip inside it and associated with its digital duplicate (NFT) hosted on the blockchain.
A French and Creative House
Through the “Hosts” project, inspired by Twitch culture, the brand receives artists of all styles and universes in its studio. In the form of episodes and seasons, the Hosts highlight the performance of an artist on site and share his universe in a single clip. Photo: Jonjo
Create: customizable high-end ready-to-wear
The “Create” project allows creators and teams to personalize their own range of One XTM clothing, to put them on sale online on their One XTM store and to earn a commission in order to develop their communication and finance their projects.
A range dedicated to Esport
The brand offers “Lifestyle” and “Esport” clothing. From its past in the video game world and as part of the “Create” project, the brand also offers the customization of clothing dedicated to the practice of competitive gaming. -video. The “Gen 3” technology is born from the brand's desire to combine comfort and performance in the game. Each product is the result of in-depth research into fabrics specially adapted to the practice of Esport.